Message Testing for Tobacco Communication Activities

OMB Control No: 0920-0910	ICR Reference No: 201803-0920-021
Status: Active	Previous ICR Reference No: 201412-0920-008
Agency/Subagency: HHS/CDC	Agency Tracking No: 0920-0910
Title: Message Testing for Tobacco Communication Activities
Type of Information Collection: Extension without change of a currently approved collection	Common Form ICR:  No
Type of Review Request: Regular
OIRA Conclusion Action: Approved without change	Conclusion Date: 05/01/2018
Retrieve Notice of Action (NOA)	Date Received in OIRA: 03/30/2018
Terms of Clearance:

	Inventory as of this Action	Requested	Previously Approved
Expiration Date	05/31/2021	36 Months From Approved	04/30/2018
Responses	138,324	0	132,648
Time Burden (Hours)	21,210	0	32,994
Cost Burden (Dollars)	0	0	0

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Abstract: In 2012, CDC/OSH obtained OMB approval of a generic clearance to support the development of tobacco-related health messages (Message Testing for Tobacco Communication Activities (MTTCA), OMB No. 0920-0910). The MTTCA clearance has been used to obtain OMB approval for a variety of message testing activities. The MTTCA clearance is due to expire on March 31, 2018. CDC is requesting OMB approval to extend the generic MTTCA clearance for three years from the expiration date. CDC will continue to use the MTTCA clearance to develop and test messages and materials for current and future phases of the ACA-funded media campaign, as well as OSH's ongoing programmatic initiatives including, but not limited to, the Media Campaign Resource Center, reports from the Office of the Surgeon General, and other communication efforts and materials. The MTTCA generic clearance may also be used to facilitate the development of tobacco-related health communications of interest for CDC collaborative efforts with other federal partners including, but not limited to, the Food and Drug Administration, the Substance Abuse and Mental Health Services Administration, the National Institutes of Health, and the National Cancer Institute. The MTTCA clearance is sufficient to test tobacco related messages developed by CDC. No modification is requested for information collection activities or methodology.

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Authorizing Statute(s): US Code: 42 USC 301 Name of Law: Public Health Service Act    PL: Pub.L. 111 - 148 399-V Name of Law: Patient Protection and Affordable Care Act    PL: Pub.L. 111 - 31 387 Name of Law: Family Smoking Prevention and Tobacco Control Act

Citations for New Statutory Requirements: None

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Associated Rulemaking Information
RIN:	Stage of Rulemaking:	Federal Register Citation:	Date:
	Not associated with rulemaking

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Federal Register Notices & Comments
60-day Notice:	Federal Register Citation:	Citation Date:
	82 FR 58609	12/13/2017
30-day Notice:	Federal Register Citation:	Citation Date:
	83 FR 13751	03/30/2018
Did the Agency receive public comments on this ICR? No

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Number of Information Collection (IC) in this ICR: 3

IC Title Form No. Form Name Rough Cut Testing of Television Advertisements none, none, none Screener ,   Questionnaire ,   Rough cut screenshots National Tobacco Education Campaign: Rough Cut Testing of TV Advertisments (2020) National Tobacco Education Campaign: Rough-Cut Testing of Television, Radio, Print, and Digital Advertisements n/a, n/a, n/a Recruitment Screener ,   Online Questionnaire ,   Screenshots of the online Screener and Questionnaire

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ICR Summary of Burden

	Total Approved	Previously Approved	Change Due to New Statute	Change Due to Agency Discretion	Change Due to Adjustment in Estimate	Change Due to Potential Violation of the PRA
Annual Number of Responses	138,324	132,648	0	5,676	0	0
Annual Time Burden (Hours)	21,210	32,994	0	-11,784	0	0
Annual Cost Burden (Dollars)	0	0	0	0	0	0

Burden increases because of Program Change due to Agency Discretion: No

Burden Increase Due to:

Burden decreases because of Program Change due to Agency Discretion: Yes

Burden Reduction Due to: Miscellaneous Actions

Short Statement: Submission of 0920-0910 is an Extension without Change. No modification is requested for information collection activities, or methodology, however the number of Burden Hours requested for this Generic ICR has decreased

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Annual Cost to Federal Government: $29,922

Does this IC contain surveys, censuses, or employ statistical methods? Yes Part B of Supporting Statement

Does this ICR request any personally identifiable information (see OMB Circular No. A-130 for an explanation of this term)? Please consult with your agency's privacy program when making this determination.     No

Does this ICR include a form that requires a Privacy Act Statement (see 5 U.S.C. §552a(e)(3))? Please consult with your agency's privacy program when making this determination.     No

Is this ICR related to the Affordable Care Act [Pub. L. 111-148 & 111-152]? Yes

Is this ICR related to the Dodd-Frank Wall Street Reform and Consumer Protection Act, [Pub. L. 111-203]? No

Is this ICR related to the American Recovery and Reinvestment Act of 2009 (ARRA)? No

Is this ICR related to the Pandemic Response? Uncollected

Agency Contact: Jeffrey Zirger 404 639-7118 [email protected]

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Common Form ICR:  No

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On behalf of this Federal agency, I certify that the collection of information encompassed by this request complies with 5 CFR 1320.9 and the related provisions of 5 CFR 1320.8(b)(3).
The following is a summary of the topics, regarding the proposed collection of information, that the certification covers:
		(a) It is necessary for the proper performance of agency functions;
		(b) It avoids unnecessary duplication;
		(c) It reduces burden on small entities;
		(d) It uses plain, coherent, and unambiguous language that is understandable to respondents;
		(e) Its implementation will be consistent and compatible with current reporting and recordkeeping practices;
		(f) It indicates the retention periods for recordkeeping requirements;
		(g) It informs respondents of the information called for under 5 CFR 1320.8 (b)(3) about:
			(i) Why the information is being collected;
			(ii) Use of information;
			(iii) Burden estimate;
			(iv) Nature of response (voluntary, required for a benefit, or mandatory);
			(v) Nature and extent of confidentiality; and
			(vi) Need to display currently valid OMB control number;
		(h) It was developed by an office that has planned and allocated resources for the efficient and effective management and use of the information to be collected.
		(i) It uses effective and efficient statistical survey methodology (if applicable); and
		(j) It makes appropriate use of information technology.
If you are unable to certify compliance with any of these provisions, identify the item by leaving the box unchecked and explain the reason in the Supporting Statement.
Certification Date: 03/30/2018

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